Accelerate Your Digital Transformation
We help companies elevate and advance their business and market leadership with digital solutions that are impactful.
The Challenge
The world has gone digital but, too many organizations struggle with how to get started, where to focus, and how to define success and measure performance.
Eastan Consulting can be your guide with proven digital solution guidance. We have advised and delivered digital guidance and solutions to retail, airline, high-tech, and supply chain companies, from startups to Fortune 10 giants.
We Are the Eastan Group
The Eastan Group provides Product – Strategy, Roadmaps, Marketing, Management, Performance Management, and Business Transformation expertise. Our goal is to elevate and advance your business employing digital solutions.
The Eastan Group provides digital solution guidance on the critical elements required to define and deliver impactful digital solutions:
- Who: Identify your target market. Who are they? Why are they important? What do they need and care about most?
- What: Define your overall plan and approach to meet your target audience’s needs - digital strategy, operations, and. What’s your recommended approach?
- Where: Prioritize your digital channels and audiences. What is most important? Why? What is game changing?
- When: Sequence solution delivery to maximize desired outcomes and impact. In what order? How will you measure performance?
- How: Determine how to integrate digital solutions and strategies to drive customer engagement, increase revenue opportunities, and improve efficiencies. What do you have/require to execute successfully?
Our Services
We will work with you to address the specific needs of your organization employing digital solutions. We can devise/develop critical items to support your Digital Transformation including:
- Discovery: How do you get started? Where should you focus? Who should you target? Before jumping in it is crucial to understand exactly what problems to address, who the target audience is, and if the solution will genuinely add value. Let's bridge the gap between concept and its realization.
- Digital Strategy: Every great journey starts with a map. Unless you have a strategy to make it happen, it won’t happen.
- Digital Solution Road Mapping/Management: Many organizations struggle with product roadmaps, finding them difficult to maintain and rarely accurate. Change that narrative—concentrate on value and results.
- Digital Operational Models: "We are what we repeatedly do. Excellence, then, is not an act, but a habit." Define how your team will need to work and operate differently to support your digital business to meet your objectives.
- Performance Management: You can’t improve what you can’t measure. Determine the right KPIs/metrics to measure to evaluate the effectiveness of your digital efforts.
- Organizational Design: How many team members should you hire? What organizational changes are required to be digital – e.g., introducing a Chief
Our Approach
Our digital service begins with a comprehensive evaluation of your challenge and opportunity in conjunction with an understanding of your organization. We want to determine how we can work together to meet your goals and key objectives.
Upon completing our evaluation, we will develop and deliver a comprehensive report that includes the outcome of our analysis, solution recommendations, and a plan. We also offer referrals on external providers that can help you get there quickly and smoothly.
We will then work with you to put the plan in action, developing applicable communications, addressing critical items along the way, and measuring and monitoring performance. And celebrating your success.
We will employ our knowledge, experience, and lessons learned to accelerate your transformation. We will employ our experience and lessons learned to adapt industry blueprints to fit and address business requirements, minimizing consulting spend, and accelerating time to value.
Our Deliverables
We will prepare content to support and to meet your business needs employing project management and product management best practices.
Our goal is to not produce content for content's sake but content that can and will be used in meeting your business needs.
Let's Get Started
Contact us today to get started on your Digital Transformation Diagnostic, an evaluation of your organization's digital capabilities maturity and solutions at an attractive price.
Success Stories
We have had the opportunity to engage with success with a diverse set of companies spanning startups to Fortune 50 companies. Here are a few examples:
- Virtual Reality Startup: Provided product and marketing strategy guidance. Efforts supported company’s efforts securing Series A funding and $50M valuation.
- Supply Chain Web Management Software Company: Developed product roadmap enabling company to pioneer supply chain management marketplace and grow revenue leading to a successful public offering.
- High Tech Solutions Company: Drove Marketing Digital Transformation supporting company’s efforts to improve and advance marketing processes and supporting solutions.
- South American Airline: Drove Agile transformation for global airline digital IT team enabling team to accelerating development of digital solutions. Resulted in $350M+ in in increased revenue Year 1.
Look to the Eastan Group to meet your digital goals and objectives
Customer Testimonials
We have successfully delivered digital transformations in large organizations, in individual business units, and start-ups. With a proven track record across multiple industries, our team is ready to assist you on your journey. We measure our success against your success.
"Eastan has done a fabulous job of triaging, organizing, and institutionalizing processes in our Product Management and Support organizations."
Vice President, Professional Services, Manhattan Associates
"Eastan has a pragmatic approach to creating Digital Solutions to meet business needs. They are able to blend client requirements with technology to form strong designs."
Transformation Solution Consultant (United Kingdom)
"Eastan offers great digital commerce leadership able to provide game changing thought leadership given their extensive experience."
Senior Digital Business Leader (Chile)